Aroma Dayguard Logo Exploration & Design

CONTENT

INTRODUCTION

REVISED DESIGNS

THE AROMA DAYGUARD BRAND


Introduction

Dr. Jean Feldman is a dentist in Austin. She created a mouth guard product that would be filled with an aromatherapy gel that would help her patients with daytime teeth clenching and stress relief.

Before I was assigned this project, fellow coworkers had already presented the first round of the logo exploration which included color palette and design options. When the project was handed over to me, the name had changed from Aroma Bites to Aroma Dayguard. Since this was a low budget assignment, I was asked to provide a selection of typography lock-ups.

 

Color Palettes the client had selected

Color palette developed by Kelly Thomas

Color palette developed by Kelly Thomas

Design by Kelly Thomas

Design by Kelly Thomas

Color palette developed by Kelly Thomas

Color palette developed by Kelly Thomas

Design by Kelly Thomas

Design by Kelly Thomas

 
 

Revised Designs

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The Aroma Dayguard Brand

 
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